Gamification - The Power of Play: Gamifying Your Live Experience
Wednesday, March 13, 2019| 1pm-2pmEST (10amPST) | 1.0 Hour

EIC Clock Hour Approval | CMP-IS Domain G: Meeting or Event Design 



We are at our best when we are in a state of play. Play is how we best engage, learn, and find meaning in our lives. And yet how many of us design for play and games as part of our event experiences?  Learn how to build more immersive, curated and engaging event formats that motivate and inspire its stakeholders to action.


  • What is gamification and why is it important
  • How does gamification drive behavior?
  • What you need to consider when designing, building & implementing gamification into your events
  • Gamification techniques and analog play ideas that can be incorporated

David Hass headshot

David Haas Director, Digital Marketing Services

David has over 25 years of Innovation, Sales, Marketing, Product and Business Development expertise in Digital Media, Event Technology, Social Media and Experiential Event marketplaces. David has an MSB from the The Johns Hopkins University - Carey Business School and a BSEE from the Georgia Institute of Technology and currently reside in South Beaches, NC.



Elizabeth Poston headshotElizabeth Jean Poston, Senior Director of Business Development
Elizabeth, a Navy brat who has lived in more countries than she has fingers, has always been passionate about progress and positive change. After receiving her MBA from UCLA Anderson School of Management in 2010, she joined a newly-formed business unit at Technicolor dedicated toward building GTM strategies for 3D-related IP. Elizabeth continued to evolve her understanding of how it was being used to tell more compelling stories across industries and enjoys her position with Helios; in her role, she is able to continue to think and act strategically while managing a national portfolio of clients. She resides in Charlotte, NC and in her nonexistent spare time can usually be found outdoors or working on her second novel.